Private caller?

So I'm eating lunch; the phone rings. I see it displayed as "Private caller", another telemarketer, no doubt.

No.
DOUBT!
They left a message.
It was the TTC public relations responding to a complaint I posted last month (details in a later blog post).

Why does the publicly-funded TTC have a private number when they call a member of the public who has contacted them?
Are they running so scared?

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